Resources.
What we write, what we have published, and the work behind it.
From the blog
All postsHow Many Times to Follow Up With a Lead (and When to Stop)
For a new inbound lead, plan on about 6 calls plus texts and emails over 14 days, then move them to monthly nurture instead of giving up.
ReadLead Follow Up: What to Automate and What Should Stay Human
Good lead follow up automates the first response, reminders, and persistence, and keeps people on the conversations that need judgment, price, or trust.
ReadReferral Automation: Ask, Track, and Reward Without a Spreadsheet
Referral automation asks customers for referrals at the moment they are happiest, tracks every referral back to the person who sent it, and delivers the reward without anyone opening a spreadsheet.
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Watch the Clinic Growth Chat on YouTube (opens in a new tab)The podcast
The Clinic Growth Chat
Top-performing clinic owners and industry experts on the strategies, trends, and lessons behind real growth.
Watch the episode (opens in a new tab)
The book
M-Cubed: MedSpa Marketing Magic
By Caton Summers Foreword by William A. Moore
The proven system for explosive clinic growth: attract, capture, convert, repeat.
Buy on Amazon (opens in a new tab) What is inside the bookWhere is your funnel breaking?
One call. We will find the stage that is holding you back and tell you honestly what we would do about it.